Privacy Policy

2. Hosting

We host the content of our website with the following provider:

Alfahosting

The provider is Alfahosting GmbH, Ankerstraße 3b, 06108 Halle (Saale) (hereinafter Alfahosting). When you visit our website, Alfahosting records various log files including your IP addresses.

For details, please refer to Alfahosting's privacy policy: https://alfahosting.de/datenschutz/.

Alfahosting is used on the basis of Art. 6(1)(f) GDPR. We have a legitimate interest in presenting our website as reliably as possible. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., for device fingerprinting) within the meaning of the TDDDG. Consent can be withdrawn at any time.

Order processing

We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required by data protection law, ensuring that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

3. General information and mandatory disclosures

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.

When you use this website, various items of personal data are collected. Personal data is data by which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the internet (e.g., communication by email) may have security gaps. Complete protection of data against access by third parties is not possible.

Information about the controller

The controller for data processing on this website is:

KAW Kiel Academy für Wirtschaft UG (haftungsbeschränkt)
Von-der-Goltz-Allee 65
24113 Kiel

Phone: 0431 – 79 94 92 08
Email: info@kielacademy.de

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage period

Unless a more specific storage period is stated within this privacy policy, your personal data will remain with us until the purpose for processing it no longer applies. If you assert a justified request for deletion or withdraw your consent to data processing, your data will be deleted unless we have other legally permissible grounds for storing your personal data (e.g., retention periods under tax or commercial law); in the latter case, deletion takes place once these grounds no longer apply.

General information on the legal bases for data processing on this website

If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, where special categories of data pursuant to Art. 9(1) GDPR are processed. In the case of explicit consent to the transfer of personal data to third countries, data processing is additionally carried out on the basis of Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or to access to information on your device (e.g., via device fingerprinting), data processing is additionally based on Section 25(1) TDDDG. Consent can be withdrawn at any time. If your data is required for the performance of a contract or for pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, we process your data where it is necessary for compliance with a legal obligation, on the basis of Art. 6(1)(c) GDPR. Data processing may also be based on our legitimate interest pursuant to Art. 6(1)(f) GDPR. The legal bases relevant in each individual case are set out in the following paragraphs of this privacy policy.

Information on data transfer to third countries that are not secure under data protection law, and on transfers to US companies that are not DPF-certified

Among other things, we use tools from companies based in third countries that are not secure under data protection law, as well as US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). When these tools are active, your personal data may be transferred to and processed in these countries. We point out that in third countries that are not secure under data protection law, a level of data protection comparable to that of the EU cannot be guaranteed.

We point out that the USA, as a secure third country, generally offers a level of data protection comparable to that of the EU. A transfer of data to the USA is therefore permissible if the recipient holds a certification under the “EU-US Data Privacy Framework” (DPF) or has suitable additional safeguards in place. Information on transfers to third countries, including the data recipients, can be found in this privacy policy.

Recipients of personal data

In the course of our business activities, we work with various external parties. This sometimes also requires the transfer of personal data to these external parties. We only pass on personal data to external parties where this is necessary for the performance of a contract, where we are legally obliged to do so (e.g., transfer of data to tax authorities), where we have a legitimate interest in the transfer pursuant to Art. 6(1)(f) GDPR, or where another legal basis permits the data transfer. Where processors are used, we pass on our customers' personal data only on the basis of a valid data processing agreement. In the case of joint processing, a joint controllership agreement is concluded.

Withdrawal of your consent to data processing

Many data processing operations are only possible with your express consent. You can withdraw consent you have already given at any time. The lawfulness of the data processing carried out up to the point of withdrawal remains unaffected.

Right to object to data collection in special cases and to direct marketing (Art. 21 GDPR)

IF DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS THE PERSONAL DATA CONCERNED UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENCE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21(2) GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of infringements of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or the place of the alleged infringement. This right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in performance of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.

Information, correction, and deletion

Within the framework of the applicable statutory provisions, you have the right at any time to obtain free information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, where applicable, a right to correction or deletion of this data. You can contact us at any time regarding this and any other questions about personal data.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time to do so. The right to restriction of processing applies in the following cases:

• If you dispute the accuracy of the personal data we hold about you, we generally need time to verify this. For the duration of the review, you have the right to request the restriction of the processing of your personal data.
• If the processing of your personal data was or is unlawful, you may request the restriction of data processing instead of deletion.
• If we no longer need your personal data but you require it to exercise, defend, or establish legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
• If you have lodged an objection pursuant to Art. 21(1) GDPR, a balance must be struck between your interests and ours. As long as it has not been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data may — apart from being stored — only be processed with your consent or for the establishment, exercise, or defence of legal claims, or to protect the rights of another natural or legal person, or for reasons of important public interest of the European Union or a Member State.

SSL/TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or enquiries you send to us as the site operator, this site uses SSL or TLS encryption. You can recognise an encrypted connection by the fact that the browser's address bar changes from “http://” to “https://” and by the padlock symbol in your browser bar.

When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after concluding a contract subject to a charge, there is an obligation to transmit your payment data (e.g., account number for direct debit) to us, this data is required for payment processing.

Payment transactions using common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognise an encrypted connection by the fact that the browser's address bar changes from “http://” to “https://” and by the padlock symbol in your browser bar.

With encrypted communication, the payment data you transmit to us cannot be read by third parties.

Objection to advertising emails

We hereby object to the use of contact data published as part of our legal notice obligations for the purpose of sending unsolicited advertising and information materials. The operators of these pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, for example by spam emails.

4. Data collection on this website

Cookies

Our website uses so-called “cookies”. Cookies are small data packages and do no harm to your device. They are stored on your device either temporarily for the duration of a session (session cookies) or permanently (permanent cookies). Session cookies are deleted automatically at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or until they are automatically deleted by your web browser.

Cookies may originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services from third-party companies within websites (e.g., cookies for processing payment services).

Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies may be used to analyse user behaviour or for advertising purposes.

Cookies that are necessary to carry out the electronic communication process, to provide certain functions you have requested (e.g., for the shopping cart function), or to optimise the website (e.g., cookies for measuring the web audience) (necessary cookies) are stored on the basis of Art. 6(1)(f) GDPR, unless another legal basis is stated. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimised provision of its services. Where consent to the storage of cookies and comparable recognition technologies has been requested, processing is carried out exclusively on the basis of that consent (Art. 6(1)(a) GDPR and Section 25(1) TDDDG); consent can be withdrawn at any time.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.

You can find out which cookies and services are used on this website in this privacy policy.

Consent management with Usercentrics

This website uses the consent technology of Usercentrics to obtain your consent to the storage of certain cookies on your device or to the use of certain technologies, and to document this in compliance with data protection law. The provider of this technology is Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, website: https://usercentrics.com/de/ (hereinafter “Usercentrics”).

When you enter our website, the following personal data is transmitted to Usercentrics:

• Your consent(s) or the withdrawal of your consent(s)
• Your IP address
• Information about your browser
• Information about your device
• The time of your visit to the website
• Geolocation

Usercentrics also stores a cookie in your browser in order to assign the consents granted or their withdrawal to you. The data collected in this way is stored until you ask us to delete it, until you delete the Usercentrics cookie yourself, or until the purpose for data storage no longer applies. Mandatory statutory retention obligations remain unaffected.

The Usercentrics banner on this website was configured with the help of eRecht24. You can recognise this by the eRecht24 logo appearing in the banner. In order to display the eRecht24 logo in the banner, a connection is established to the eRecht24 image server. The IP address is also transmitted in this process, but is stored in the server logs only in anonymised form. The eRecht24 image server is located in Germany with a German provider. The banner itself is provided exclusively by Usercentrics.

Usercentrics is used in order to obtain the legally required consents for the use of certain technologies. The legal basis for this is Art. 6(1)(c) GDPR.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address

This data is not merged with other data sources.

This data is collected on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimisation of its website — for this purpose, the server log files must be recorded.

Contact form

If you send us enquiries via the contact form, your details from the enquiry form, including the contact data you provide there, will be stored by us for the purpose of processing the enquiry and in case of follow-up questions. We do not pass on this data without your consent.

This data is processed on the basis of Art. 6(1)(b) GDPR, where your enquiry is connected with the performance of a contract or is necessary for pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of the enquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) where this has been requested; consent can be withdrawn at any time.

The data you enter in the contact form remains with us until you ask us to delete it, withdraw your consent to storage, or the purpose for data storage no longer applies (e.g., after your enquiry has been dealt with). Mandatory statutory provisions — in particular retention periods — remain unaffected.

Use of artificial intelligence (AI) to respond to customer enquiries

We use AI-supported software to process and respond to customer enquiries. The AI we use analyses the content of your message in order to generate a suitable response or a suggested response, autonomously or partly autonomously. In this context, our AI processes all contents of your message, including names, email addresses, communication content, or technical information (e.g., IP addresses, device information).

The AI software is used on the basis of Art. 6(1)(f) GDPR. We have a legitimate interest in the most efficient customer communication possible using modern technical solutions.

We use the following AI applications:

ChatGPT
We use ChatGPT for our customer communication. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA, https://openai.com. When you contact us, your enquiries including metadata may therefore be transmitted to and processed on ChatGPT's servers in order to generate a suitable response.

We have configured ChatGPT so that the data we forward to ChatGPT is not used to train the ChatGPT algorithm.

You can find further information here: https://openai.com/policies/privacy-policy.

Enquiries by email, telephone, or fax

If you contact us by email, telephone, or fax, your enquiry including all resulting personal data (name, enquiry) will be stored and processed by us for the purpose of handling your request. We do not pass on this data without your consent.

This data is processed on the basis of Art. 6(1)(b) GDPR, where your enquiry is connected with the performance of a contract or is necessary for pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of the enquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) where this has been requested; consent can be withdrawn at any time.

The data you send us via contact enquiries remains with us until you ask us to delete it, withdraw your consent to storage, or the purpose for data storage no longer applies (e.g., after your request has been dealt with). Mandatory statutory provisions — in particular statutory retention periods — remain unaffected.

Communication via WhatsApp

Among other things, we use the instant messaging service WhatsApp to communicate with our customers and other third parties. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp does receive access to metadata generated in the course of the communication process (e.g., sender, recipient, and time). We also point out that, according to its own statement, WhatsApp shares personal data of its users with its US-based parent company Meta. Further details on data processing can be found in WhatsApp's privacy policy at: https://www.whatsapp.com/legal/#privacy-policy.

WhatsApp is used on the basis of our legitimate interest in the fastest and most effective communication possible with customers, prospective customers, and other business and contractual partners (Art. 6(1)(f) GDPR). Where corresponding consent has been requested, data processing is carried out exclusively on the basis of that consent; it can be withdrawn at any time with effect for the future.

The communication content exchanged between you and us on WhatsApp remains with us until you ask us to delete it, withdraw your consent to storage, or the purpose for data storage no longer applies (e.g., after your enquiry has been dealt with). Mandatory statutory provisions — in particular retention periods — remain unaffected.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/7735.

We use WhatsApp in the “WhatsApp Business” variant.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.whatsapp.com/legal/business-data-transfer-addendum.

We have configured our WhatsApp accounts so that there is no automatic data synchronisation with the address book on the smartphones in use.

Use of chatbots

We use chatbots to communicate with you. Chatbots are able to respond to your questions and other input without human assistance. To do so, in addition to your input, the chatbots analyse further data in order to give suitable answers (e.g., names, email addresses and other contact data, customer numbers and other identifiers, orders, and chat histories). The chatbot may also record your IP address, log files, location information, and other metadata. This data is stored on the servers of the chatbot provider.

User profiles may be created on the basis of the data collected. The data may also be used to display interest-based advertising, provided the other legal requirements (in particular consent) are met. For this purpose, the chatbots can be linked to analytics and advertising tools.

The data collected may also be used to improve our chatbots and their response behaviour (machine learning).

The data you enter in the course of communication remains with us or the chatbot operator until you ask us to delete it, withdraw your consent to storage, or the purpose for data storage no longer applies (e.g., after your enquiry has been dealt with). Mandatory statutory provisions — in particular retention periods — remain unaffected.

The legal basis for the use of chatbots is Art. 6(1)(b) GDPR, where the chatbot is used to initiate a contract or in the course of performing a contract. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be withdrawn at any time. In all other cases, use is based on our legitimate interest in the most effective customer communication possible (Art. 6(1)(f) GDPR).

Use of AI applications in chatbot communication

Our chatbots use artificial intelligence (AI) in customer communication. The AI we use analyses the content of your message in order to generate a suitable response autonomously. In this context, the AI processes all contents of your message, including names, email addresses, communication content, or technical information (e.g., IP addresses, device information).

The AI software is used on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the most efficient customer communication possible using modern technical solutions. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

We integrate the following AI applications into our chatbots:

ChatGPT
Our chatbots use ChatGPT for our customer communication. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA, https://openai.com. When you contact us via the chatbot, your enquiries including metadata may therefore be transmitted to and processed on ChatGPT's servers in order to generate a suitable response.

We have configured ChatGPT so that the data we forward to ChatGPT is not used to train the ChatGPT algorithm.

You can find further information here: https://openai.com/policies/privacy-policy.

Google Calendar

On our website you have the option of arranging appointments with us. We use Google Calendar for scheduling. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”).

For the purpose of booking an appointment, you enter the requested data and your preferred date in the form provided. The data entered is used for planning, conducting, and, where applicable, following up on the appointment. The appointment data is stored for us on Google Calendar's servers; you can view its privacy policy here: https://policies.google.com/privacy.

The data you enter remains with us until you ask us to delete it, withdraw your consent to storage, or the purpose for data storage no longer applies. Mandatory statutory provisions — in particular retention periods — remain unaffected.

The legal basis for data processing is Art. 6(1)(f) GDPR. The website operator has a legitimate interest in arranging appointments with prospective customers and customers as easily as possible. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., for device fingerprinting) within the meaning of the TDDDG. Consent can be withdrawn at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://workspace.google.com/terms/dpa_terms.html and here https://cloud.google.com/terms/sccs.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

Registration with Google

Instead of registering directly on this website, you can register with Google. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To register with Google, you only need to enter your Google name and your password. Google will identify you and confirm your identity to our website.

When you log in with Google, we may be able to use certain information from your account to complete your profile with us. You decide whether and which information this is within your Google security settings, which you can find here: https://myaccount.google.com/security and https://myaccount.google.com/permissions.

The data processing associated with registration via Google is based on our legitimate interest in enabling the simplest possible registration process for our users (Art. 6(1)(f) GDPR). As use of the registration function is voluntary and users can decide on the respective access options themselves, no overriding rights of data subjects are apparent.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

5. Social media

Facebook

This website incorporates elements of the social network Facebook. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. According to Facebook, however, the data collected is also transferred to the USA and to other third countries.

You can find an overview of the Facebook social media elements here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook thereby receives the information that you have visited this website with your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information on this can be found in Facebook's privacy policy at: https://de-de.facebook.com/privacy/explanation.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in a joint processing agreement. You can find the wording of the agreement at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook products. You can assert data subject rights (e.g., requests for information) regarding the data processed by Facebook directly with Facebook. If you assert data subject rights with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.

Instagram

This website incorporates functions of the Instagram service. These functions are offered by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram thereby receives information about your visit to this website.

If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. We point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Instagram.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. The processing carried out by Facebook or Instagram after the transfer is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in a joint processing agreement. You can find the wording of the agreement at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook or Instagram tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook and Instagram products. You can assert data subject rights (e.g., requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you assert data subject rights with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://privacycenter.instagram.com/policy/ and https://de-de.facebook.com/help/566994660333381.

Further information on this can be found in Instagram's privacy policy: https://privacycenter.instagram.com/policy/.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.

LinkedIn

This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Each time one of this website's pages containing LinkedIn elements is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website with your IP address. If you click LinkedIn's “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to this website with you and your user account. We point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de

Further information on this can be found in LinkedIn's privacy policy at: https://www.linkedin.com/legal/privacy-policy.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/5448.

XING

This website uses elements of the XING network. The provider is New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.

Each time one of our pages containing XING elements is accessed, a connection to XING servers is established. To the best of our knowledge, no personal data is stored in the process. In particular, no IP addresses are stored and no usage behaviour is analysed.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

Further information on data protection and the XING share button can be found in XING's privacy policy at: https://privacy.xing.com/de/datenschutzerklaerung.

Pinterest

On this website we use elements of the social network Pinterest, which is operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.

When you access a page containing such an element, your browser establishes a direct connection to Pinterest's servers. In doing so, this social media element transmits log data to Pinterest's server in the USA. This log data may include your IP address, the address of the websites visited that also contain Pinterest functions, the type and settings of the browser, the date and time of the request, the way you use Pinterest, and cookies.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

Further information on the purpose, scope, and further processing and use of the data by Pinterest, as well as your related rights and options for protecting your privacy, can be found in Pinterest's privacy notices: https://policy.pinterest.com/de/privacy-policy.

6. Analytics tools and advertising

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or statistics tools and other technologies into our website. Google Tag Manager itself does not create user profiles, does not store cookies, and does not carry out any independent analyses. It merely serves to manage and deliver the tools integrated via it. However, Google Tag Manager does record your IP address, which may also be transferred to Google's parent company in the United States.

Google Tag Manager is used on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the fast and straightforward integration and management of various tools on its website. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be withdrawn at any time.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites when a user enters certain search terms on Google (keyword targeting). Targeted advertisements can also be displayed based on the user data available at Google (e.g., location data and interests) (audience targeting). As the website operator, we can evaluate this data quantitatively, for example by analysing which search terms led to our advertisements being displayed and how many advertisements resulted in corresponding clicks.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

Google conversion tracking

This website uses Google conversion tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google conversion tracking, Google and we can recognise whether the user has carried out certain actions. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information serves to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that would allow us to identify the user personally. Google itself uses cookies or comparable recognition technologies for identification.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be withdrawn at any time.

You can find more information about Google conversion tracking in Google's privacy policy: https://policies.google.com/privacy?hl=de.

The company holds a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.